Product discovery is the set of mechanics that help a shopper find the right product even when they do not know the exact model name or attribute.
How to use the term
What to read alongside
This term is worth reading together with the neighbouring concepts in its section and the Gravity AI launch scenarios it belongs to.
Glossary section
Terms where AI meets eCommerce: product selection, the guided dialogue, personalization and the mechanics that grow average order value.
What it is
Product discovery is the set of mechanics that help a shopper find the right product even when they do not know the exact model name or attribute.
Example in ecommerce
A query such as "a lightweight stroller for the city and travel" should return a real shortlist, not a formal match on words.
Business impact
Directly drives search conversion, browsing depth and revenue from sessions with undefined demand.
We will show which scenario to start with, how to tie it to metrics and where measurable results come fastest.