Architecture

Hybrid search

Hybrid search blends lexical and semantic signals so that results respect both exact matches and the meaning behind the query.

How to use the term

What to read alongside

This term is worth reading together with the neighbouring concepts in its section and the Gravity AI launch scenarios it belongs to.

Glossary section

The architecture patterns behind search by meaning, answers grounded in store data and the quality of the top results in the list.

What it is

A practical definition

Hybrid search blends lexical and semantic signals so that results respect both exact matches and the meaning behind the query.

Example in ecommerce

It pays off in electronics and fashion, where shoppers mix precise specs with looser descriptions of the job or the style they are after.

Business impact

Gives steadier relevance on real traffic and makes it safer to launch AI search on a live catalog.

Need a working scenario for your catalog, not just a dictionary?

We will show which scenario to start with, how to tie it to metrics and where measurable results come fastest.