Ethics & Privacy

Prompt injection and jailbreaks

Prompt injection is an attempt to use shopper input or external content to make the model break its rules, reveal too much or take an action it should not take.

How to use the term

What to read alongside

This term is worth reading together with the neighbouring concepts in its section and the Gravity AI launch scenarios it belongs to.

Glossary section

The risks that surface during internal review and the move to production: accuracy of answers, security and how customer data is handled.

What it is

A practical definition

Prompt injection is an attempt to use shopper input or external content to make the model break its rules, reveal too much or take an action it should not take.

Example in ecommerce

Once a system can call tools or pull in external data, defending against these attacks becomes a mandatory part of going to production.

Business impact

Reduces security risk, protects business logic and makes AI features safer to scale.

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